Boboutic

Boboutic is a Florence-based clothing brand founded by knitwear designer Michel Bergamo and architect and photographer Cristina Zamagni, later joined by Niccolò Magrelli. The trio approaches knitwear through experimentation, textile research, and a deep respect for artisanal craftsmanship. Known for its poetic minimalism, the brand creates understated garments that explore the relationship between material and form, with innovative yarns, subtle architectural silhouettes, and carefully considered construction. Knitwear remains at the heart of Boboutic’s identity, with an emphasis on preserving the integrity and tactile quality of the materials.